Hard Rock Hotels to enter the Big Apple in April 2022

The new Hard Rock Hotel New York, which features interiors by Jeffrey Beers International, has begun accepting reservations ahead of its spring debut.

Inspired by music, the upcoming property will provide entertainment, innovative culinary concepts and immersive experiences.

New main feature

Currently nearing completion, Hard Rock Hotel New York is set to welcome guests at its prime location at 159 West 48th Street, with reservations now being taken from April 2022 onwards. The property is only moments from Times Square, Broadway, Rockefeller Center, Bryant Park, and Fifth Avenue.

“This is a historic moment for Hard Rock International and a true milestone in our journey to elevate our contemporary hotel portfolio,” said Dale Hepsch, Senior Vice President of Hotels, Hard Rock International. “New York City is the cultural capital of the world and as a brand, we have been eagerly anticipating the right opportunity to bring the entertainment-filled hospitality experience to this market.”

Immersive Stay

This newly built hotel will consist of 446 rooms and suites, including the two-storey, glass-enclosed, 34-storey Rock Star Suite. The guest show will include an on-demand in-room Rock Om program that combines yoga with a curated soundtrack from DJs, along with a series of transformative experiences, including rooftop yoga by moonlight.

Featured experiences and amenities here include Sound of Your Stay, allowing guests to listen to curated playlists from musicians, order a Crosley record player, or play Fender’s guitar in the privacy of their own rooms.

The hotel’s programs also cater to family travelers, guests with pets, and those who want to explore the city with interactive area guides. The property will provide visitors with a backstage pass to the city’s historic music row.

Vibrant cooking and entertainment program

Among the many advantages of the upscale NYY Steak scheme, created in partnership with the New York Yankees; RT60 rooftop bar, serving handcrafted communal dishes and cocktails; and the brand’s signature Sessions Restaurant and Bar, which brings uninterrupted music to a three-story atrium with an outdoor terrace. These facilities will be complemented by The Venue on Music Row, an entertainment space for up to 400 people.

The hotel has been designed by Jeffrey Beers International to bring the brand’s music-inspired vision to life, aided by a small selection of memorabilia from legendary musicians, not least a Joey Ramone motorcycle jacket, Lady Gaga silver patent leather boots, and John Lennon’s handwritten lyrics. . The song “New York City”.

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